Wella Illumina Color 9/37 Paint 60ml

Illumina Color cream is one of the most popular dyes around the world. The international brand Wella Professionals developed the innovative formula already 20 years ago, bringing a true revolution to the hairdressing market. The cream constantly upgraded today represents perfection in every way.

Illumina Color dye is based on a unique and patented MicroLight technology. How it works Hair contains copper - in some there is more of it, in others less, but in large part it is the amount of copper that determines the final color effect. Unprofessional dyes react incorrectly with copper and damage the top layer of the hair, making it rough and brittle. As a result, strands break easily and quickly lose their shine. Meanwhile, MicroLight technology works on the principle of a caring dressing - it meticulously wraps the copper particles, so no harmful reactions take place and the surface of the strands remains flawlessly smooth. The consequence is a hairstyle with vibrant color full of crystal shine. The pigments are perfectly highlighted and the hair looks better than ever.

- Lighten by one level: Illumina Color + Welloxon Perfect 6% oxidant

- Lightening by two levels: IlluminaColor + Welloxon Perfect 9%oxidant

- Brightening by three levels: Illumina Colorpaint + Welloxon Perfect 12%oxidant

NOTE: Oxidant sold separately!

Directions for use:

⇒ Mix the dye with Welloxon Perfect at a ratio of 1 : 1.
⇒ Depending on the desired level of brightening, use a different oxidant.
⇒ Apply the finished mixture either to the entire length of the hair or only to the roots.
⇒ Wait 15-25 minutes (when using extra heat) or 30-40 minutes (under normal conditions).
⇒ For gray hair, you can extend the time by 5-10 minutes.
⇒ To maintain the shiny effect, use Wella Professionals products for colored hair (Color Motion series).